More and more shoppers are looking to upgrade to bigger screens1 – but, not all big screens are created equal.
If you’re in the market for a new, super big TV but aren’t sure where to start, Samsung has you covered. This year, we’re offering more ultra-large options than ever before – including 98”-class models for our Samsung Neo QLED 8K, Samsung Neo QLED 4K, QLED 4K, and even our Crystal UHD TVs.
Across the full 98” TV lineup, Samsung delivers cutting-edge picture quality and enhanced features designed to make the most of your viewing experience – whether you shop for the brilliantly intense Neo QLED 8K or entry-level Crystal UHD model. Now through July 28th, you can even get a Q-series Soundbar on us2 when you buy a qualifying 98” Class TV – and, score some big savings, too.
Not sure which model is best for you? We can help! Here are some Things to Know before you buy a Samsung 98” TV.
1. Samsung Supersize Picture Enhancer Optimizes Picture Quality for the Big Screen
As screens get bigger, their pixels get bigger. In some cases, this can result in a fuzzier picture – making it harder to see details on screen.
That’s why Samsung designed its 98” lineup with Supersize Picture Enhancer.3 The feature actively analyzes what you’re watching to increase sharpness and reduce visible noise across every scene. You can enjoy every detail on screen, without any pixel distortion, even at the 98” size.
Supersize Picture Enhancer is one of many great features available across all Samsung 98” screens – from the 98” class Samsung Neo QLED 8K (QN990C) to the Samsung Neo QLED 4K, QLED 4K, and even the Crystal UHD TVs (DU9000).
2. Enhanced Processors & AI Features Deliver Cutting-Edge Picture & Audio
Samsung 98” TVs are built with powerful processors and features that can upscale whatever you’re watching, scene-by-scene, into brilliant color and sharpness.
This includes the 98” class Neo QLED 4K (QN90D), which uses AI upscaling4 to transform even older, SD/HD content into sharp 4K resolution. Watch as your favorite shows, movies, even sports highlights come to life in a whole new way – with crisp resolution, high contrast and vivid colors.
With AI features like Real Depth Enhancer Pro, the TV can also analyze every object to sharpen what’s in the foreground and make the main content on-screen more vivid. Plus, it uses AI Customization Mode to adjust the picture settings for you, based on what you’re watching – whether it’s a movie, a soccer match, or drama series. Say hello to the most personalized viewing experience yet!
The Samsung Neo QLED 8K, QLED 4K, and even Crystal UHD are all built with unique AI features to improve the picture quality you see.
3. The Samsung 98” TV Line-up Helps You Unlock Great Sound
The full 98” lineup packs a punch in audio, too – with bold sound and bass to ensure you don’t just hear every line of dialogue, but you feel when the action starts heating up. For example, the 98” class Neo QLED 8K (QN990C) has next-gen audio that lets you track every sound, hearing what it happens – as it happens, thanks to Dolby Atmos and Cinema Object Tracking Sound. Every music video you tee up or concert you tune into comes alive, and looks true-to-life.
Samsung also offers a suite of premium soundbars, so there’s a perfect companion for any space you’re outfitting. When you pair your 98” TV model with any Q-series or S-series soundbar, you can unlock incredible sound that’s perfectly synchronized thanks to Samsung Q-Symphony5 technology.
4. Just Play with Built-In Gaming Features
The Samsung 98” TV lineup delivers the perfect backdrop for your next gaming tournament. With Samsung Gaming Hub6, you can widen your world of gaming by accessing more than 3,000 cloud-based titles. Just connect your favorite Bluetooth control and play on any of the super-big screens – no console required. New in 2024, Gaming Hub features a tailored UI, curated to you and your personal gaming preferences.
Plus, the TVs are designed with several other gaming features, too – like the 98” class Neo QLED 4K (QN90D), which has Motion Xcelerator 144Hz7 so you can play games and content with ultra-smooth motion and virtually no lag or blur at blazing fast speeds. Whether you’re playing your favorite adventure game, RPG, or Battle Royale – you’ll get uninterrupted action with crisp visuals rendered at top speeds, so you have a seamless, non-stop picture.
5. Shop Bigger with Confidence
How big is too big for a Samsung TV? Ultimately, it depends on your space and preferences.
If you’re considering getting a larger screen, but aren’t sure if it will fit your space – check out our handy guide. A quick rule of thumb is to multiply the diagonal length of the TV by 1.2 to determine your ideal viewing distance. For example, you may be surprised that a 98” screen would only require 118 inches – or 9.8 feet – of space between your couch and the TV for optimal viewing.
Samsung even offers an Elite Service for its 98” TV lineup. If you need product help, have questions, or require repairs – simply call 1-800-SAMSUNG for priority support.
No matter which super big screen you choose, you can shop with confidence knowing that Samsung is the #1 TV brand for 18 years5 and counting. Plus, only Samsung offers the largest portfolio of smart screens with premium features like AI upscaling, endless content with Samsung TV Plus8 and Samsung Gaming Hub, sustainability & accessibility, as well as security – powered by Samsung Knox.
If you’re ready to upgrade your home entertainment setup, shop now to score some great savings and supersize your space!
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Samsung Neo QLED 8K (QN990C)
Great for: cinephiles seeking a brilliantly intense movie experience |
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| If you’re looking for a brilliantly intense 8K experience to enjoy the summer’s blockbuster hits, the Neo QLED 8K is a great choice. Watch as every moment springs to life on screen in over a billion colors and intense contrast, in addition to stunning depth, shading and texture thanks to its enhanced AI processor. It sports an elegant, infinity-all-metal design and an impossibly slim profile that beautifully blends into any space. Simply put, no matter what movie you’re watching – this 8K screen will make you feel like you’re the main character.
BUY IT NOW: Get the 98” class Neo QLED 8K now for free delivery & installation. Plus, get a Q-series soundbar on us with your qualifying purchase. |
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Samsung Neo QLED 4K (QN90D)
Great for: gaming – to feel the thrill of your favorite titles on the big screen |
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| With the Neo QLED 4K (QN90D), you can play games and content with ultra-smooth motion and virtually no lag or blur at blazing fast speeds up to 144Hz. Check out Samsung Gaming Hub to play your favorite titles, no console required.
Plus, watch every detail across both dark and bright scenes upscaled into clear and crisp 4K resolution on the Samsung Neo QLED 4K. It delivers precise lighting from Mini LEDs to boost brightness, so you don’t miss a thing. With Neo Quantum HDR+ your content come to life in remarkable quality, and everything on screen looks true enough to touch. Its Neo Slim design delivers an ultra-slim silhouette that beautifully complements any room. BUY IT NOW: Get the 98” Class Neo QLED 4K now for free delivery & installation. Plus, get a Q-series soundbar on us with your qualifying purchase. |
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QLED 4K (Q80C)
Great for: catching your favorite sports, movies & shows |
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| With summer sports in full swing, this season’s big action deserves a big screen. Whether you’re tuning into your team’s next soccer match, the tennis open, or golf tournament – the Samsung QLED 4K (Q80C) can help you move out of the stands, and onto the sidelines.
Samsung QLED 4K model punches up the contrast, using super-precise LEDs to elevate your viewing experience – even in sunlit rooms. Thanks to the Neural Quantum Processor with 4K upscaling, you can sit back and be mesmerized as your content is transformed – watching live sports, or looking back at old game highlights. Plus, it offers a breathtaking SuperSlim Design that seamlessly integrates into your space BUY IT NOW: This week, when you purchase the 98” Class QLED 4K you can score $2,000 in savings, in addition to free delivery & installation . Plus, get a Q-series soundbar on us with your qualifying purchase. |
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Crystal UHD (DU9000)
Great for: every day viewing! |
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| The 98” class Crystal UHD (DU9000) has a 4K screen that delivers a wider spectrum of colors compared to traditional RGB models, with PurColor. From green turf to an amazing sunset, you’ll enjoy true-to-life picture quality. Plus, it can even automatically adjust the brightness and contrast for you, reducing the difference between light and dark areas. Your favorite thrillers, dramas, or even comedies will come alive like never before! It also has Motion Xcelerator 120Hz, so you can experience smooth action and crisp visuals for your favorite games.
BUY IT NOW: Get the 98” Class Crystal UHD (DU9000) now for free delivery & installation. Plus, get a Q-series soundbar on us with your qualifying purchase. |
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